Key Highlights

• Swiggy now allows food and grocery ordering via ChatGPT, Gemini, and Claude
• Users can search, build carts, apply coupons, and track orders using AI chat
• Integration is powered by the open-source Model Context Protocol (MCP)
• Swiggy Instamart claims to be the first quick-commerce platform to adopt MCP

Swiggy has begun allowing users to place food and grocery orders directly through AI chatbots like ChatGPT, Gemini, and Claude. The move matters because it shifts ordering from apps to conversation, letting users complete the full journey without opening Swiggy’s platform.

The integration uses agentic AI workflows powered by the open-source Model Context Protocol (MCP). It enables AI tools to securely interact with external services such as Swiggy.

What exactly is Swiggy enabling through AI chatbots?

With this update, users can order from Swiggy Food, Instamart, and Dineout by typing natural language commands into supported AI chatbots.

The experience covers the entire flow. Users can search for restaurants or products, compare options, add items to a cart, apply coupons, make dining reservations, and track deliveries. All actions happen inside the chatbot interface.

Instead of navigating menus, users can simply state intent. For example, ordering snacks for a match or booking a table nearby.

How does Model Context Protocol (MCP) fit in?

MCP is an open-source standard that allows AI models to work with external platforms safely and contextually. The company said its Instamart service is the first quick-commerce platform globally to adopt MCP.

By using MCP, AI chatbots can understand user intent and execute real actions on Swiggy’s systems. This includes creating carts, fetching live availability, and tracking orders.

The protocol acts as a bridge between conversational AI and commerce platforms.

Which AI platforms support Swiggy ordering?

The ordering app currently supports integrations with ChatGPT, Claude, Google Gemini, and other AI tools that allow custom connectors.

To start ordering, users must connect Swiggy through a supported connector service or app. They also need to provide the required integration URL during setup.

Once connected, the chatbot becomes an ordering interface.

Why is Swiggy calling this conversational commerce?

The company describes the shift as “conversational commerce,” where intent replaces taps and filters.

Madhusudhan Rao, Chief Technology Officer at Swiggy, said the goal is to remove friction from everyday decisions. The company believes conversational interfaces can simplify how users order food, groceries, and dining experiences.

The move positions Swiggy early in a space where AI agents act on behalf of users.