Key Highlights

• Apple is reportedly working on a wearable AI pin shaped like a larger AirTag.
• Device may have two cameras, three microphones, and wearable clip design.
• Project aims to launch in 2027 with 20 million units.
• Development may speed up amid rising AI hardware competition with OpenAI.

Apple may be entering the AI wearable race with a device that looks like a thicker AirTag. According to The Information, engineers are working on a thin, flat circular pin made of aluminum and glass. This compact gadget could clip onto clothing, deliver AI-powered functions, and directly compete with upcoming AI hardware from rivals like OpenAI.

What Will This AI Pin Do?

The rumored device reportedly includes two cameras — one standard lens and one wide-angle — plus three microphones, a speaker, a physical button, and a Fitbit-style charging strip on its back. It’s designed to be portable, discreet, and capable of capturing both audio and visual data. Its compact size and wearable form suggest a focus on hands-free interaction and real-world AI integration.

Why Is Apple Doing This Now?

The AI hardware market is heating up. Earlier this week, OpenAI’s Chief Global Affairs Officer hinted at unveiling AI-powered earbuds later this year. Apple’s AI pin appears to be a direct counter, with reports suggesting the company may try to accelerate production to stay ahead. Launch plans indicate 20 million units could roll out when the device hits shelves in 2027.

Will Consumers Buy Into AI Pins?

Apple’s potential success is far from guaranteed. Humane AI, founded by two former Apple employees, launched a similar pin with cameras and microphones — but the product failed commercially, leading to the company’s closure and sale to HP. Apple will need to solve adoption challenges and ensure the AI pin delivers real value to avoid a similar fate.

What This Means for the Future of Wearables

If Apple’s AI pin launches, it could mark a turning point for wearable tech — shifting the focus from smartphones and watches toward clothing-integrated devices. Its design, reminiscent of an Apple AirTag, shows Apple’s intent to blend style, minimalism, and next-generation AI. With 2027 as the target, the competition between Apple and OpenAI may define how AI hardware evolves in the next few years.

Conclusion

Apple’s AirTag-inspired AI wearable pin could reshape the wearable market in 2027. With cameras, microphones, and compact design, this rumored device signals Apple’s ambition to dominate AI hardware — and turn Apple AirTag familiarity into a gateway for next-gen smart clothing.